Websites Designed for Mobile Devices

Mobile Design is not the next big thing...it is the now big thing. One-third of your site's visitors will be browsing your site on a mobile device this year.

Do you know how your site looks on a mobile device? If not, you have alienated and are alienating a huge number of your prospects and customers.

Designing the mobile experience for your site is not easier because of the size...it's more difficult because it's smaller. Don't fall for those free gimmicky sites that promise to "mobilize" your current domain in an instant. Designing for mobile differs from designing for tablet or desktop. During desktop design there is far more tolerance for statements like, "...lets just put another link in the menu..."

Mobile Site Design: The Devil's in the Details

Mobile design requires attention to every pixel. Because the real estate is so limited, the user experience must be crafted to maximize the use of space and the use of touch and/or gesture.

Drop-down menus are not a smart option on a mobile platform. Click-and-hold mouse movements and mouse hover design elements make way for, gestures and tapping.

Mobile site design requires careful coding to accommodate portrait and landscape design simultaneously. Mobile design brings a new set of opportunities to serve the user.

• How does the design look rotated?
• Is "the fold" important any longer or is it more important?
• For what information is a mobile user looking?
• Under what circumstances will a user be a mobile-user?
• Do I need another domain?
• What about duplicate content?
• Is SEO important?
• Can I have mobile-specific Google Adwords?